A weblog could be the cornerstone of an SME’s social media technique. Twitter, Fb, Linkedin and My House all play their half, however the weblog is usually what the opposite social media shops are pointing in direction of South Africa Online News.
So why does your SME want a weblog, the place are you able to get one, and the way do you go about creating it?
This step-by-step information takes you thru the phases of organising a weblog earlier than you get to put in writing any content material.
Having a weblog permits you to talk clearly and shortly along with your clients in your personal fashion. When you’ve bought new provides to make individuals conscious of, should you’re altering a part of your online business, otherwise you simply wish to hold individuals up-to-date then a weblog is one of the simplest ways to do it.
Newsletters are expensive, rare and can’t sustain with breaking information. Blogs are free, you’ll be able to publish as usually as you want and with a weblog your organization turns into instantly open and accessible to its clients.
Your weblog must occupy some area on the web and there are a couple of methods to get your internet hosting area.
• Embrace a weblog in your current web site. It might be obligatory to purchase a little bit further area to arrange the weblog if you’re taking this selection and you’ll undoubtedly want to talk to your net designer.
• Use a free internet hosting service similar to WordPress or Blogger.
• Pay for a service like Go Daddy who’ve tailor-made weblog packages, aimed in direction of those that are in search of a extra bespoke weblog.